What will be the dominant packaging trends for 2017?

What will be the dominant packaging trends for 2017?

Two key areas of industry are being to predicted at the forefront of demand in the year ahead. Food and e-commerce have been highlighted in a recent report that will see huge development and growth. New technology will be seen to hold the key to enabling much of the progress in 2017.

Educating the consumer – reducing food waste

Food waste is a global issue which needs tackling on many levels. Consumer education is seen as pivotal in understanding shelf life to avoid costly unnecessary waste. Packaging technology is continuing to develop to preserve goods for longer. Innovation in this area will see freshness sensors built into the packaging to actually alert consumers letting them know when the contents are safe to consume, eliminating early disposal. In the light of consumer criticism of excessive food packaging, especially for fruit and vegatables, this introduction is sure to be a big hit in the supermarket.

The continuing rise of e-commerce

The real impact of e-commerce on packaging will be seen in the area of secondary and tertiary packaging. This brings with it issues around speed and flexibility of packing equipment as well as the durability, size and sustainability of the shipping carton. The need for improved technology is required to meet demand as well as being able to maintain quality control.

Other questions being asked would be; can the retail pack be simplified for delivery, are there alternative delivery systems that can reduce impact and cost, is there a role for re-usable packaging, is the pack designed for ease of handling and opening, how to deal with complex and a variety of orders.

Working in Partnership to deliver

At Acopia, we believe in a collaborative approach to delivering scalable packaging solutions for our clients. Whether these include the latest technological advancements, helping business best practice or an outside the box solution – we would be delighted to help.

Call 0845 075 6111 for for a FREE packaging audit and we can work with you to make 2017 your strongest ever.

 

 

 

 

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